Meta ads that make sense for small businesses.

Unlock the power of Facebook & Instagram ads to get your business seen and making more sales.

You've created an incredible business, you're passionate about it and want to see it succeed... but you're finding it's hard to get seen online and make sales.

Social media has never been so busy! It's tricky to get seen in amongst all the noise. Organic reach is now less than 2%.

You can't rely on organic reach alone to attract new customers or engage existing customers. Paid ads NEED to be part of your marketing strategy.

A spreadsheet showing purchase data with four columns: 'Purchases', 'Amount spent', 'Purchases conversion value', and 'Purchase ROAS (return on ad spend)'. The row highlights 208 purchases, $1,285.40 spent, $15,228.48 conversion value, and 11.85 ROAS.

Consistency is key with Meta ads. One of my clients made $1.6 million in one year from a $168k spend - this was from 6,500 sales.

Financial table showing data related to purchases, amount spent, purchase conversion value, and purchase ROAS for different categories, with totals at the bottom.

So, tell me... which of these are you?

1) Beginner! Never run ads before.🙋‍♀️
2) Have been hitting the 'boost' button but not running ads from Ads Manager (and what even IS the Ads Manager!?) 🧐
3) Running your own ads, feeling confused, constantly guessing and struggling to get results 🤯
4) Have someone else running your ads but not getting the results you desire 😖

Whatever your current situation and experience with Meta ads, let me help remove the confusion and annoyance for you and let's start making more money for your business.

I love keeping my clients updated with what’s happening with their ads

Screenshot of a text message conversation showing a blue message about a successful campaign with earnings, and a gray reply saying 'OMG THIS MAKES MY HEART TO HAPPY' with emoji icons.

A screenshot of a text message conversation showing a message about reaching a milestone of over $100,000 profit, with details of spending and earnings, and an enthusiastic reply from another person.

Text message conversation on a smartphone screen showing a positive message about a financial update and celebration, with a reply about packing orders at work.

3 ways that I can help you with Meta ads

MONTHLY ADS MANAGEMENT

Want me to take care of everything for you? If you’re flat out, too busy and juggling toooo many things. Let me run your ads and you can sit back and relax knowing everything is being taken care of

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ONE OFF AD SET UP

Need ads set up fast? I’ll get your campaigns ready in just one day. We start with a call, work out your goals, then I'll set everything up for you. Upon completion, I’ll manage the ads for a week, then pass back to you to manage. This is a one off set up (not ongoing monthly management.)

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1:1 PRIVATE COACHING

When you're running your own ads and you'd like to have someone in your pocket to double-check things with... you can have a 1:1 Zoom call with me. Someone you can go to when you need questions answered. We'll share screens and I can talk you through anything you need help with.

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Client Love

“As a small business, having Lucy at Berry Social manage our Meta ads has been invaluable. Since we started working together, our online sales have grown significantly, our audience has expanded and our advertising feels much more strategic and effective. One of the biggest benefits has been knowing that all the technical side of Meta advertising is taken care of. Communication is always fantastic. I'm kept informed with regular reporting, everything is explained in a way that's easy to understand, and any questions or issues are dealt with quickly. It really feels like Berry Social is an extension of our business rather than an outside agency. I wouldn't hesitate to recommend Berry Social to any business looking for someone who genuinely cares about their clients and delivers great results."

- Tracey (Shortlist Shop)

"Working with Lucy has been one of the best decisions I've made for my Meta advertising. She is proactive, data-driven and genuinely invested in the success of my business. Since working with Lucy, we've achieved outstanding campaign results, including ROAS of over 15 on individual campaigns and a ROAS of 9.01 across our recent four-day sale. She's helped me successfully launch new product ranges, build strong evergreen campaigns, improve my creative strategy, attract new customers and drive consistent online sales. She feels like an extension of my team rather than an external person, and that's made all the difference."

- Natasha (Make Me Iconic)

"We knew that facebook ads were needed for our business but to save costs we decided to undertake some education via self paced courses and do them ourselves. We learnt very quickly this was not going to be sustainable and we also knew Lucy would be the one we trusted to take over management of our ads after being burnt by agencies in the past. Best decision we've made. Aside from facebook ads performing well for our business, working with Lucy has exceeded our expectations. Her communication has been incredible, updating us weekly with results and updates and the extra work Lucy puts in is quite amazing. She constantly gives us ideas, thoughts and advice and makes us feel like we are the only client she has! We couldn't recommend Lucy more. She is professional, reliable, consistent and a really good human too!”

- Angelique (The Midnight Gang)

Ongoing monthly ads management

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One off set up

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1:1 private coaching

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Ongoing monthly ads management ✳︎ One off set up ✳︎ 1:1 private coaching ✳︎

Screenshot of a text conversation with positive messages praising someone for their work, including phrases like 'You truly nailed this', 'Traffic is up 65%', and 'Almost 10k again yesterday', with heart and smiley emojis.

A few brands I’ve had the pleasure of working with…

A collage of various business and organization logos arranged randomly, including brands related to children, community, fashion, home, wellness, and hobbies.

So, are you ready to get Meta ads working for you?!

If you’re not sure which option is the best fit, no stress at all! Book a free 15 minute chat and we’ll talk through where you’re at, what you’re aiming for, and which option will help you hit those goals faster. Sometimes a quick chat just makes things super easy and gets you moving in the right direction!

Woman sitting at kitchen table with a laptop, papers, and smartphone, smiling at camera in a modern, well-lit kitchen.

A bar chart showing amount spent and purchase conversion value from April 1, 2026, to June 30, 2026. The first month has lower figures, and the second month shows a significant increase. Handwritten annotations indicate '1st month with me' at April and May, and '2nd month with me' at June, pointing to the respective bars.