The $20/Day Meta Sales Ad Blueprint

The step-by-step blueprint for beginners who want to confidently learn how to launch Meta sales ads (even if you’ve never run one before).

Now you can finally get seen online, create consistent sales, and grow your business without the overwhelm or tech stress.

If you’re a small business owner who’s ever said... 

“I just want someone to show me exactly how to set up and run a sale ad that actually works!!”

... then this is for you.

Let's be real for a second.

You can’t keep relying on organic posts, hoping for 'likes' to turn into sales. It just doesn't work like that anymore. There is SO much competition out there. So many businesses all trying to get in front of potential customers as they scroll on social media.

Right now... your business just isn't getting SEEN in amongst all the noise online. 

If you want consistent customers, predictable income, and less stress, then you need a real system that actually works behind the scenes.

That’s where Meta ads come in.

In fact, learning how to launch a single, well structured sales ad is one of the most powerful shifts a small business can make.

Because with the right setup, a $20/day ad can bring real results… without needing you to post every five minutes, beg the algorithm, or feel like you’re failing because no one is seeing your stuff.

It doesn't need to be this way!!

What if you could finally understand how to easily set up and run your own Meta ads and not keep putting it off (because you now you have been lol!)

This is a beginner friendly blueprint built by me, (Lucy) and I've helped 250+ small businesses understand not just how to set up and run Meta ads, but what all the data you're collecting actually means.

So, why THIS course??

🌟 Well, straight up, it’s made for beginners. You’re not expected to know what a pixel is or where to click. You’ll get simple, step-by-step instructions that feel like a friend guiding you through it.

🌟 It strips away the overwhelm. No jargon. No fluff. No endless modules. Just the exact steps you need to launch one proper sales ad (the right way).

🌟 Its based techniques that work right now. This isn’t theory. This is what’s working right now for other small businesses.

🌟 You’ll understand the system used to create and run ads (called the Ads Manager). You’ll know which settings matter (and which you don't need to worry about) and how to confidently get your ads live without second guessing yourself.

Imagine how it will feel to finally be able to understand how to set up and run your own Meta ads. 🙌

Here’s what life can look like after The $20/Day Meta Sales Ad Blueprint:

🤩 You'll know what you’re doing when you go to set up your ads
No more wondering where to start, no more worrying what to do. You understand what to click, how to track results, and how to fix things without second guessing.

🤩 Get seen by people who actually want to buy
You’re no longer relying on random Reels or hoping someone shares or likes your organic post. Thanks to your ads, your product is showing up in the feeds of people who are ready to take action.

🤩 Make consistent sales on a small budget
Your $20/day ad starts bringing in sales and now your business finally feels like it’s gaining momentum.

🤩 Wake up to actual orders instead of silence
You check your phone and see real sales coming in! Instead of starting the day with stress, you feel calm and confident knowing your ad is doing the work for you.

🤩 Gain back time, headspace, and energy
No more having to frantically post daily content organically just to stay relevant. Your ad runs in the background while you take care of other areas in your business or watch your kids play sport, or have some time to yourself (no more cold cups of coffee or tea!)

🤩 Feel confident, proud, and in control
You’ve conquered something that once felt scary. We ALL find it scary when we start something new! You'll feel proud of yourself for finally figuring this out and you now trust your ability with ads to help grow your business. 

This blueprint doesn’t just teach you how to run an ad...

It gives you confidence, clarity, and gives you back control in your beautiful business. 🥰

HERE’S WHAT YOU GET INSIDE ⬇️ ⬇️ ⬇️

THE $20/DAY META SALES AD BLUEPRINT
Your step-by-step guide to planning, creating, and launching your first Meta sales ad... it'll finally help you understand exactly how to set up ads without all that confusion! 🤯🤪

Beginners Targeting Made Easy

(Value: $197)

No more confusion about how to choose an audience.

The Beginners Targeting Made Easy is here to support you with simple, beginner friendly audience training plus clear examples that show you exactly what to choose, allowing you to feel confident that your ad is reaching people who are actually likely to buy.

Inside you’re getting:

✔️ A step by step breakdown of which audiences work best for beginners so you don’t waste money targeting the wrong people.
✔️ Clear explanations of when to use custom audiences and when to lean on Advantage+ suggestions so you understand how Meta finds your buyers.
✔️ Practical examples and walkthroughs so you can see how to choose audiences in real life scenarios.
✔️ Easy to follow guidance so you can confidently select your audience without overthinking every option

Must Fix Settings So You Don’t Waste Money

(Value: $77)

No need to stress or wonder if you’ve set things up correctly behind the scenes.

The Must Fix Settings So You Don’t Waste Money guide is here to support you with the key backend settings beginners often miss, plus simple instructions to get everything running smoothly, allowing you to avoid costly mistakes and feel confident before you launch.

Inside you’re getting:

✔️ A clear walkthrough of the essential settings that make your ad run properly so you don’t lose money on avoidable errors.
✔️ Easy explanations of what each setting does so you understand why it matters without the tech overwhelm.
✔️ Visual guidance to help you check everything is set up correctly so you can move forward with confidence.
✔️ Simple steps you can follow at your own pace so the backend finally feels easy and stress free.

Your First Sales Ad, Built Step by Step

(Value: $297)

There's going to be no more wondering how on earth to set up an ad.

The Your First Sales Ad, Built Step by Step training is here to support you with clear, easy to follow tutorials that show you exactly how to create and launch a beginner friendly sales ad, plus real examples and guidance along the way, allowing you to finally hit publish with confidence.

Inside you’re getting:

✔️ A full over the shoulder, step by step walkthrough of how to build a simple sales ad from scratch so you understand what each part means and why it matters.
✔️ A tutorial on how to use an existing post or create a fresh one so your ad reflects your brand and feels authentic.
✔️ Practical tips on copy, creative, and structure so your ad has the best chance of bringing in real results.
✔️ Clear video demonstrations so you can watch, pause, and follow along at your own pace without getting lost.

The Easy Ad Tracking Toolkit

(Value: $297)

You're not going to be left wondering 'now what?' after your ad goes live.

The Easy Ad Tracking Toolkit is here to support you with simple explanations, clear examples, and beginner friendly walkthroughs that take the stress out of reading your data, allowing you to understand what’s working, what needs a tweak, and when to leave things alone.

Inside you’re getting:

✔️ A step by step video showing you how to set up the right columns so you can see the stats that actually matter.
✔️ Easy explanations of each key metric so you know exactly what you're looking at and why it’s important.
✔️ Practical guidance on when to tweak an ad, when to pause it, and when to let Meta do its thing.
✔️ Supportive notes so you feel confident checking your results even if numbers aren’t usually your thing.

INCLUDED: Stress Free Tech Setup Kit

(Value: $297)

If you haven't got your tech set up, say goodbye to those tech headaches and feeling stuck before you even get to the fun part.

The Stress Free Tech Setup Kit is here to support you with the exact backend steps every beginner needs to run ads properly, plus simple videos that make everything feel doable, allowing you to set up your account with confidence and avoid those confusing tech roadblocks.

Inside you’re getting:

✔️ A clear guide to setting up your Business Manager account so everything is organised and ready to go.
✔️ A beginner friendly Pixel setup walkthrough so your website and ads can talk to each other properly.
✔️ Conversions API instructions so your tracking stays accurate even as privacy rules change.
✔️ Simple videos for each step so you never get stuck or left wondering if you’ve done it right.

These are some results I've been getting for my clients using this very same $20/day blueprint...

You'll see below, the budget of just $20/day, website purchases (ie. how many sales were made), the amount spent, then the purchase conversion value (how much money they made from that spend) and the ROAS (return on ad spend) - but don't worry I talk through what all these stats mean (and more) in this program. 

Aaaaaand... there's bonuses too! 😍 

BONUS #1
The First 7 Days Ad Expectations Guide

(Value: $47)

There won't be any fear of not knowing what to expect once your ad goes live.

 The First 7 Days Ad Expectations Guide is here to support you with a clear picture of what actually happens in the first week of running a Meta ad, allowing you to stay calm, avoid second guessing, and trust the process rather than turning everything off too soon.

Inside you’re getting:

✔️ A simple day-by-day overview of what to expect once your ad goes live
✔️ Clarity on what’s normal, what’s not, and when to take action
✔️ Supportive guidance that helps you avoid the beginner impulse to “fix” things too early
✔️ Realistic timelines so you understand how long ads take to settle and gather data

BONUS #2
Ad Angle Inspiration Guide

(Value: $67)

No more worrying about getting stuck using the same message over and over.

The Ad Angle Inspiration Guide is here to support you with a range of beginner friendly angles you can use to help your ad stand out, allowing you to approach your messaging with confidence and creativity.

Inside you’re getting:

✔️ A list of proven angles like pain points, desires, objections, and social proof
✔️ Simple examples to help you understand each angle
✔️ Ideas you can use with your existing photos or videos
✔️ Inspiration you can return to anytime you need a fresh perspective

So why am I the right person to help you understand Meta ads?

Hey, I'm Lucy 👋

A Facebook and Instagram ads manager (aka Meta ads manager) who lives and breathes helping small businesses to get seen and make more sales online. I work with businesses by running their ads for them regularly every single month, year in and year out... and I also work with businesses one on one to teach them how to understand and better their current ads. 

After more than a decade working in social media marketing with beautiful small business owners, I found my sweet spot in Meta ads.

I’ve helped over 250 small businesses across Australia and NZ, and nothing makes me happier than watching someone’s ad finally start converting and seeing the flow-on effect for their family and their life.

I'm talking about getting money in your bank account to actually line YOUR pockets and not the pockets of shareholders in massive corporations. I know how much of a difference ads can make for small business owners.  You can take that holiday, pay down the mortgage, have your child in ballet, basketball, drama, soccer (and all the millions of things they love to do!). 

My job is to help you understand how to set up ads, what ads work, to dive into your numbers, to feel confident with your ads, and build a simple system that works without it taking over your whole life.

Because who has time for that?
You're already busy.
You're already juggling all.the.things. 

I know I sure am! 😴

I'm out here just like you, juggling a family, a business, trying to run the household and bring in an income... it's exhausting! But getting Meta ads in place to help you get seen and help you bring in more money... well that's exactly what I want for you. 

I want to help you stop feeling frustrated. To stop waking up during night stressing out about how to get your business get seen and making sales. 

I believe every small business deserves support without the confusing tech talk (just make it easy to understand already!) and without feeling like you’re doing it all alone (because oh my gosh it can feel lonely when you're just working at home flying solo). 🙋‍♀️

That’s why Berry Social exists and why I show up every day to help small business owners feel clear, confident, and capable with their Meta ads.

I'm here to help you learn how to run your own Facebook & Instagram ads. Say goodbye to all that overwhelm & confusion.

ONE LAST THING, FROM ME TO YOU...

I'm guessing you've probably been put off running ads for while now... but it's been long enough!

I totally get it. You're unsure how to start, you don't felt confident about how to do it, it all seems too hard and you're worried you're going to waste money. I use to feel the exact same way... (trust me!)

BUT NOW IS THE TIME!!

Businesses who are NOT running Meta ads are struggling compared to those who already have their ads up and running.  I've seen it time and time again.

You need to do this. 
You need to bite the bullet and jump in. 

And guess what... you get to do this in the most beginner friendly way possible and at such a low cost. 

This is your opportunity! 

I made this for you, the small business owner who’s been doing it all alone and just wants something that finally explains Meta ads in simple terms. 

You’ve got this and I’m cheering for you the whole way!!  🎉🎉